2019 United Way Campaign makes local issues #UNIGNORABLE

2019 3M Harvest Lunch group photo

Over 2,500 people joined United Way Elgin Middlesex to launch the 2019 Campaign at 3M Harvest Lunch events in London and St. Thomas.
Check out our 3M Harvest Lunch photos on Facebook, Instagram & Twitter @unitedwayemca

United Way Elgin Middlesex issued a rallying cry at 3M Harvest Lunch to make local issues like poverty, homelessness and barriers to education #UNIGNORABLE.

“London has the third highest child poverty rate in Canada. One in five kids live in a household that struggles to pay rent and put food on the table. The number of youth experiencing homelessness is growing and those youth are younger than ever,” says United Way President and CEO Kelly Ziegner.

“These issues are #UNIGNORABLE. We can change them by showing our local love.”

“I love where I live and I want to make it even better. Please give, volunteer and join the movement to become an advocate for change. This community is counting on each and every one of us.”

Christy Bacik, United Way’s 2019 Campaign Chair and Chief ChangeMaker & Managing Director, Freedom 55 Financial, a division of Canada Life

The United Way 3M Harvest Lunch marks the start of the organization’s 2019 fundraising campaign. Over 2,500 people attended lunch time events in London and St. Thomas, hosted by Christy Bacik, United Way’s 2019 Campaign Chair and Chief ChangeMaker.

“I want to make sure help is there when our neighbours, friends and colleagues need it,” says top volunteer Bacik, Managing Director, Freedom 55 Financial, a division of Canada Life. “I love where I live and I want to make it even better. Please give, volunteer and join the movement to become an advocate for change.”

“This community is counting on each and every one of us.”

Thanks to the generosity of local citizens, United Way has invested over $40 million in programs and services across Elgin and Middlesex in the past five years. One in five people used a United Way funded local program or service last year—that’s more than 100,000 of us.

This year, United Way Elgin Middlesex is funding 92 programs at 54 partner agencies. Programs target the community’s most pressing needs, from essential basics like food, housing, transportation access and recreation close to home, to long-term solutions for persistent poverty.

United Way recently completed Year 2 of the London for All poverty reduction strategy. As lead agency, United Way is working with more than 60 organizations, 160 volunteers from diverse backgrounds and 38 individuals with lived experience to implement 112 recommendations to end poverty in a generation. As London for All enters year three, 52 recommendations are complete and 60 more are in progress.

“The #UNIGNORABLE issues we’re facing require complex solutions that go beyond a one-year campaign,” says Ziegner, stating that United Way will report on progress at its annual Impact Celebration slated for April 2020. “More than ever, we need our entire community to come together, show their local love, and work with us to create a community where everyone matters.”

Thank you to our sponsors and media partners

3M Harvest Lunch, London
3M Canada, Budweiser Gardens, Spectra, City of London, Nestle, Nestle Water, Heeman’s, Smith Fruit, Pure Country 93 and 1290 CJBK

3M Harvest Lunch, St. Thomas
3M Canada, Masco Canada, Bowsher + Bowsher Law Firm, Simply Pure Water, Great Lakes Farms, MyFM St. Thomas

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