Workplace Campaigns
Your workplace guide for improving lives locally
Did you know?
Workplace campaigns are an opportunity for employees to better understand their community, to support United Way, and have fun doing it. This is an employee-led initiative that involves a staff member volunteering to act as a Campaign Champion. In some workplaces, this person may form a small committee of their peers to help organize the campaign.
What are the benefits?
Many employers capitalize on the United Way campaign to pull their employees together, to enhance employee relations, to work towards a common goal and to create a feeling of supporting their community as an organization.
Training & support
Training is provided to your employee campaign volunteer through Champion Training. In addition, a Sponsored Employee will be assigned to your organization to guide and assist with new ideas to ensure your United Way workplace campaign is a successful one. All major campaign materials are supplied to your employee volunteer.
Payroll deduction
Most employers participate in the payroll deduction program, which allows employees to deduct a regular amount from each paycheque to fulfill their annual pledge to United Way. Employees fill out their pledge form during the annual Campaign in the fall. One copy goes to their human resources or payroll department, while another copy goes to United Way. Payroll deductions begin the following January.
United Way Campaign in 4 easy steps




Campaign Toolkit
This toolkit provides information to help you through every step of your campaign. Included are tips, best practices, forms, templates, materials, social and everything in between. These are all the necessary resources for coordinating a fun, educational and successful workplace campaign.
Check back often — more items are being added periodically!
2024 Community Campaign all materials coming soon!
Email Signature
Social Media
Social media is a great way to highlight what you’re doing for our community through your Workplace Campaign. United Way Elgin Middlesex is active on major social channels.
Facebook
X (Twitter)
Instagram
We love to hear about your campaign! Tag us @unitedwayemca and in all your posts and tweets.
Update your cover photos! Facebook and Twitter cover photos below.
Share our sharables! Simply click on an image below to enlarge it, and then right-click to save it to your computer. Check out our Social Media tip card for posts and tweets you can use. For in-depth key messages, proof points and statistics, see the Campaign Playbook.
$365 provides 15 hours of time from a caring staff member to provide mentorship, support and a listening ear to any youth coming through the doors at the Ignite Youth Centre.
Campaign Stories
See all our Campaign videos on our YouTube channel.
Read how we’re United.
2024 Campaign trailer
2024 Campaign short
Certificates
Check back for new materials soon!
Below are some profile images to share on your page or social media to help raise awareness.
To save these images simply click on one to enlarge it and right click to save.
United Way Elgin Middlesex
United Way’s logo is one of its most valuable assets and a form of intellectual property. Below is United Way Elgin Middlesex’s logo in various formats. United Way’s logo may be used by those who are raising funds or partnering with the charity.
Use of logo guidelines
- No part of the United Way logo may be altered in any way
- No wording or graphic may be added to the United Way logo
- The United Way logo must be used/printed in red, black and grey (3-colour) or black (In special cases, the logo may be used in all red or all white. Please contact United Way to discuss)
- The partnership and/or amount/percentage of donation to United Way must be clear on the material on which the logo appears
- A third party using United Way’s logo must make it clear the event /initiative is for or with United Way, but not hosted by United Way
- Download our brand guidelines
If you have any questions about United Way’s icons and proper usage, please contact:
Digital Design & Administration Coordinator, Dakota Halfpenny at 519-438-1723 ext. 253.
To save the jpg or png images below, simply click on one to enlarge it and right click to save to your computer. Working files are also available in eps format.
3-colour vertical logo (PMS 485, PMS 425 and black)
Print quality (300 dpi, CMYK) – eps (working file), jpg and png
3-colour horizontal logo (PMS 485, PMS 425 and black)
Print quality (300 dpi, CMYK) – eps (working files), jpg and png
Black horizontal logo
Use in all cases where United Way’s colour logo cannot be used.
Print quality (300 dpi, CMYK) – eps (working files) jpg and png
Black vertical logo
Use in all cases where United Way’s colour logo cannot be used.
Print quality (300 dpi, CMYK) – eps (working files) jpg and png
Knock out horizontal logo
Black background eps (working files), jpg and png
Knock out vertical logo
Black background eps (working files), jpg and png
United.
Below is United Way Elgin Middlesex’s United. logo in various formats. United Way’s logo may be used by those who are raising funds or partnering with the charity. Please use this logo with our United Way Elgin Middlesex logo.
If you need help or would like to use the working file for this logo, please contact Dakota Halfpenny with your inquiries.
Secondary, supporting logos are our call to action ‘Donate today.’ and our local promise ‘100% Local. Always.’ Please use these logos in support of the United. Campaign. Always use with the United Way Elgin Middlesex logo.
Campaign brand
Primary red logo (PMS 485)
Print quality (300 dpi, CMYK) – jpg and png
Black logo
White background, jpg and png
Knock out logo
Red background, jpg and png
Campaign call to action
Primary red logo (PMS 485)
Print quality (300 dpi, CMYK) – jpg and png
Black logo
White background, jpg and png
Knock out logo
Red background, jpg and png
Campaign brand promise
Primary red logo (PMS 485)
Print quality (300 dpi, CMYK) – jpg and png
Black logo
White background, jpg and png
Knock out logo
Red background, jpg and png
United Way offers many online and payroll donation options. Below you can download the donation form and learn about point of sale and cause marketing campaigns.
ePledge documents

Want to connect with your United Way staff partner or contact us about events?
Please fill out the form below.
Thank you for volunteering with your organization’s United Way Campaign. Your enthusiasm and hard work make a tremendous difference in the lives of people right here in your community.
Questions?
Ph: 519-438-1721
E: uw@unitedwayem.ca