BMO wins Caring Cup challenge

2022 Caring Cup winners, BMO

Red intro quotation mark

We’re so appreciative of the way everyone in the financial sector has stepped up. This is a competition where our community is the real winner.

Kelly ziegner
president and CEO of United Way Elgin Middlesex

Folks at financial institutions in London, Middlesex and Elgin care – and they care a lot – about the communities where they live and work.

Their challenge to outdo each other in supporting United Way’s 2022 fundraising Campaign has produced a new winner of the annual Caring Cup.

BMO scored the most points to win its first-ever trophy, and bragging rights for the year.

Scoring was based on several factors including increased employee participation, total money raised and additional giving through the Leadership Challenge, High Five Match and the TD StairClimb.

Team BMO led with the most points; while TD Canada and Canada Life also made strong showings in their generosity.

Among BMO’s successes: a 100-per-cent increase in new donors and donors newly returned, a 29-per-cent increase in total giving and an 18-per-cent increase in leader giving.

“It has been a tough year for our neighbours in need in London and surrounding areas. I’m so proud of how our amazing team has embodied BMO’s Purpose to Boldly Grow the Good in business and life and really stepped up to help,” said BMO Bank of Montreal regional vice-president Kristen Korhonen. “While we know the Caring Cup is a friendly competition, we are all driven by a shared goal to help everyone make progress and live their best life.”

Kelly Ziegner, president and CEO of United Way Elgin Middlesex, said, “We’re so appreciative of the way everyone in the financial sector has stepped up. This is a competition where our community is the real winner.”

This year marked the return of the competition after a two-year hiatus because of the pandemic.

Topics :